SOCIAL
ADDRESS Suite 104, 370 St. Kilda Rd. Melbourne VIC 3004 Australia
CONTACT Phone: +613 9380 7764 Email: hello@sodesign.com.au
 DESIGNED, BUILT, HOSTED & COPYRIGHT © SO DESIGN AND BRANDING PTY LTD 2015 - ALL RIGHTS RESERVED

SPC

DESIGN PROJECTS - PACKAGING DESIGN AND NEW PRODUCT DEVELOPMENT 

SPC Fruit - Good Food Made Fun

Facing challenges from private label fruit SPC packaging was redesigned to appeal to young families with children in a way that was clearly about fruit and fun. Strong colour coding and quality fruit imagery, combined with  illustration gave the brand a light, fresh feel.

SPC - Toy Story

Working with a Licensed Property like Toy Story is both wonderful and a challenge because of the strict controls on the property by the Licensor. A successful pairing that helped the snack range stand out within the SPC portfolio t its key audience of young children.

SPC - Baked Beans

A perennial Aussie favourite, SPC Baked Beans and Spaghetti were brought to life by new packaging design which retained its classic red and green, while making typography and illustration more contemporary.
SPC - Snack and Family Packs SPC Baked Beans and Spaghetti diversified into a variety of family and themed snack packs. Good food made fun for the whole family..
G+ GIVING BACK TO OUR COMMUNITY
SPC - Baked Beans A perennial Aussie favourite, SPC Baked Beans and Spaghetti were brought to life by new packaging design which retained its classic red and green, while making typography and illustration more contemporary. SPC Fruit - Good Food Made Fun Facing challenges from private label fruit SPC packaging was redesigned to appeal to young families with children in a way that was clearly about fruit and fun. Strong colour coding and quality fruit imagery, combined with  illustration gave the brand a light, fresh feel.

SPC - Snack and Family Packs

SPC Baked Beans and Spaghetti diversified into a variety of family and themed snack packs. Good food made fun for the whole family.
SPC - Toy Story Working with a Licensed Property like Toy Story is both wonderful and a challenge because of the strict controls on the property by the Licensor. A successful pairing that helped the snack range stand out within the SPC portfolio t its key audience of young children.
SOCIAL
ADDRESS Suite 104, 370 St. Kilda Rd. Melbourne VIC 3004 Australia
COPYRIGHT © SO DESIGN AND BRANDING PTY LTD 2015 - ALL RIGHTS RESERVED
CONTACT Phone: +613 9380 7764 Email: hello@sodesign.com.au

SPC

DESIGN PROJECTS - PACKAGING DESIGN

AND NEW PRODUCT DEVELOPMENT 

G+ GIVING BACK TO OUR COMMUNITY